{"id":734,"date":"2023-12-10T19:26:15","date_gmt":"2023-12-10T18:26:15","guid":{"rendered":"https:\/\/tactil.org\/work\/?page_id=734"},"modified":"2024-06-06T21:22:04","modified_gmt":"2024-06-06T19:22:04","slug":"denis-bernard-design-graphique-presentation","status":"publish","type":"page","link":"https:\/\/tactil.org\/work\/denis-bernard-design-graphique-presentation\/","title":{"rendered":"pr\u00e9sentation"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group alignfull\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"alignnormal\"><div id=\"metaslider-id-771\" style=\"max-width: 1023px;\" class=\"ml-slider-3-108-0 metaslider metaslider-flex metaslider-771 ml-slider has-dots-nav ms-theme-default\" role=\"region\" aria-label=\"Nouveau diaporama\" data-height=\"367\" data-width=\"1023\">\n    <div id=\"metaslider_container_771\">\n        <div id=\"metaslider_771\">\n            <ul class='slides'>\n                <li style=\"display: block; width: 100%;\" class=\"slide-772 ms-image \" aria-roledescription=\"slide\" data-date=\"2023-12-07 23:16:03\" data-filename=\"header_2020.jpg\" data-slide-type=\"image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"366\" src=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020.jpg\" class=\"slider-771 slide-772 msDefaultImage\" alt=\"\" rel=\"\" title=\"header_2020\" srcset=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020.jpg 1024w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020-300x107.jpg 300w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020-768x275.jpg 768w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020-973x348.jpg 973w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020-508x182.jpg 508w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020-1020x366.jpg 1020w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020-620x222.jpg 620w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/header_2020-400x144.jpg 400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/li>\n            <\/ul>\n        <\/div>\n        \n    <\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<p>Fort d&rsquo;une longue exp\u00e9rience dans le domaine du graphisme, je con\u00e7ois et r\u00e9alise des supports de communication.<\/p>\n\n\n\n<p>La pratique de mon m\u00e9tier m\u2019a permis d\u2019appr\u00e9hender de nombreux formats et publics (de la note interne aux invitations de prestige, en passant par l\u2019\u00e9dition de livres et de revues ; ainsi que la r\u00e9alisation d&rsquo;annonces presse, de banni\u00e8res et de sites internet); tout en multipliant les interlocuteurs : PME, Associations ou F\u00e9d\u00e9rations, Groupe industriel&#8230;<\/p>\n\n\n\n<p>Autonome et rigoureux, je suis pleinement op\u00e9rationnel pour prendre en charge le graphisme et le d\u00e9veloppement technique des projets les plus divers. <\/p>\n\n\n\n<p>Ind\u00e9pendant, je propose des prestations compl\u00e8tes restant l&rsquo;interlocuteur unique de mes clients, mais peux aussi, intervenir ponctuellement dans des organisations constitu\u00e9es.<\/p>\n\n\n\n<div style=\"height:53px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Publications Print &amp; Web<\/h2>\n\n\n\n<div class=\"alignwide\"><div id=\"metaslider-id-302\" style=\"max-width: 1023px;\" class=\"ml-slider-3-108-0 metaslider metaslider-flex metaslider-302 ml-slider has-dots-nav ms-theme-blend\" role=\"region\" aria-label=\"SlideShowPrintetWeb\" data-height=\"367\" data-width=\"1023\">\n    <div id=\"metaslider_container_302\">\n        <div id=\"metaslider_302\">\n            <ul class='slides'>\n                <li style=\"display: block; width: 100%;\" class=\"slide-307 ms-image \" aria-roledescription=\"slide\" data-date=\"2018-11-27 21:38:07\" data-filename=\"02_SliderWebPrint_HD.jpg\" data-slide-type=\"image\"><img loading=\"lazy\" decoding=\"async\" width=\"2050\" height=\"663\" src=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/02_SliderWebPrint_HD.jpg\" class=\"slider-302 slide-307 msDefaultImage\" alt=\"\" rel=\"\" title=\"02_SliderWebPrint_HD\" srcset=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/02_SliderWebPrint_HD.jpg 2050w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/02_SliderWebPrint_HD-300x97.jpg 300w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/02_SliderWebPrint_HD-768x248.jpg 768w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/02_SliderWebPrint_HD-1024x331.jpg 1024w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/02_SliderWebPrint_HD-973x315.jpg 973w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/02_SliderWebPrint_HD-508x164.jpg 508w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/02_SliderWebPrint_HD-1320x427.jpg 1320w\" sizes=\"(max-width: 2050px) 100vw, 2050px\" \/><div class=\"caption-wrap\"><div class=\"caption\">Magazine interne \/ 12 P \/ Quadri \/ A4<\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-308 ms-image \" aria-roledescription=\"slide\" data-date=\"2018-11-27 21:38:09\" data-filename=\"03_SliderWebPrint_HD.jpg\" data-slide-type=\"image\"><img loading=\"lazy\" decoding=\"async\" width=\"2050\" height=\"663\" src=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/03_SliderWebPrint_HD.jpg\" class=\"slider-302 slide-308 msDefaultImage\" alt=\"\" rel=\"\" title=\"03_SliderWebPrint_HD\" srcset=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/03_SliderWebPrint_HD.jpg 2050w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/03_SliderWebPrint_HD-300x97.jpg 300w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/03_SliderWebPrint_HD-768x248.jpg 768w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/03_SliderWebPrint_HD-1024x331.jpg 1024w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/03_SliderWebPrint_HD-973x315.jpg 973w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/03_SliderWebPrint_HD-508x164.jpg 508w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/03_SliderWebPrint_HD-1320x427.jpg 1320w\" sizes=\"(max-width: 2050px) 100vw, 2050px\" \/><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-309 ms-image \" aria-roledescription=\"slide\" data-date=\"2018-11-27 21:38:09\" data-filename=\"04_SliderWebPrint_HD.jpg\" data-slide-type=\"image\"><img loading=\"lazy\" decoding=\"async\" width=\"2050\" height=\"663\" src=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/04_SliderWebPrint_HD.jpg\" class=\"slider-302 slide-309 msDefaultImage\" alt=\"\" rel=\"\" title=\"04_SliderWebPrint_HD\" srcset=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/04_SliderWebPrint_HD.jpg 2050w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/04_SliderWebPrint_HD-300x97.jpg 300w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/04_SliderWebPrint_HD-768x248.jpg 768w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/04_SliderWebPrint_HD-1024x331.jpg 1024w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/04_SliderWebPrint_HD-973x315.jpg 973w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/04_SliderWebPrint_HD-508x164.jpg 508w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/04_SliderWebPrint_HD-1320x427.jpg 1320w\" sizes=\"(max-width: 2050px) 100vw, 2050px\" \/><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-310 ms-image \" aria-roledescription=\"slide\" data-date=\"2018-11-27 21:38:09\" data-filename=\"05_SliderWebPrint_HD.jpg\" data-slide-type=\"image\"><img loading=\"lazy\" decoding=\"async\" width=\"2050\" height=\"663\" src=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/05_SliderWebPrint_HD.jpg\" class=\"slider-302 slide-310 msDefaultImage\" alt=\"\" rel=\"\" title=\"05_SliderWebPrint_HD\" srcset=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/05_SliderWebPrint_HD.jpg 2050w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/05_SliderWebPrint_HD-300x97.jpg 300w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/05_SliderWebPrint_HD-768x248.jpg 768w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/05_SliderWebPrint_HD-1024x331.jpg 1024w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/05_SliderWebPrint_HD-973x315.jpg 973w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/05_SliderWebPrint_HD-508x164.jpg 508w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/05_SliderWebPrint_HD-1320x427.jpg 1320w\" sizes=\"(max-width: 2050px) 100vw, 2050px\" \/><\/li>\n            <\/ul>\n        <\/div>\n        \n    <\/div>\n<\/div><\/div>\n\n\n\n<p><strong>L&rsquo;IMPRIM\u00c9 : <\/strong>une r\u00e9alit\u00e9 quotidienne que la d\u00e9mat\u00e9rialisation ne remplace pas. Mes d\u00e9buts dans la presse d&rsquo;entreprise ont&nbsp; d\u00e9velopp\u00e9 mon go\u00fbt d&rsquo;animer une publication et de collaborer avec les r\u00e9dacteurs, les illustrateurs et les photographes et de faire vivre un support dans le temps. J&rsquo;ai eu l&rsquo;occasion d&rsquo;investir diff\u00e9rents champs : plaquettes institutionnelles &#8211; livret d&rsquo;accueil &#8211; ouvrages de r\u00e9f\u00e9rence &#8211; cartons d&rsquo;invitations &#8211; encarts publicitaires, etc.<\/p>\n\n\n\n<p><strong>L&rsquo;INTERACTIF :<\/strong> avant 1995, on parlait CD Rom Interactif avec Director. Mon premier book sur internet date de <a href=\"https:\/\/www.tactil.org\/RECUP_PERSO_CLUB\/book\/\">1997<\/a>.<br>Au si\u00e8cle dernier, il fallait \u00eatre un strat\u00e8ge de la m\u00e9moire cache, un expert en M\u00e9taTag&#8230;&nbsp; Passons sur les errements du format Flash, tu\u00e9 par le monde applicatif des Smartphones (RIP le <a href=\"https:\/\/tactil.org\/bookFlash.html\">Book Flash<\/a>).<\/p>\n\n\n\n<p>Internet est maintenant partout. L&rsquo;information est un flux. En \u00e9volution constante les supports \u00e9lectroniques ont adopt\u00e9 diff\u00e9rentes technologies. Le pdf pourrait devenir universel pour garantir l&rsquo;int\u00e9grit\u00e9 des contenus. Aujourd&rsquo;hui pour publier sur le web il faut choisir les bons outils, ne pas r\u00e9inventer la roue et apporter des r\u00e9ponses dimensionn\u00e9es. Il convient d&rsquo;utiliser des CMS plus ou moins sp\u00e9cialis\u00e9s qui peuvent r\u00e9pondre aux probl\u00e9matiques les plus diverses&#8230;<\/p>\n\n\n\n<div style=\"height:59px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-style:normal;font-weight:600\">Identit\u00e9 visuelle<\/h2>\n\n\n\n<div class=\"alignwide\"><div id=\"metaslider-id-301\" style=\"max-width: 2048px;\" class=\"ml-slider-3-108-0 metaslider metaslider-flex metaslider-301 ml-slider ms-theme-default nav-hidden nav-hidden nav-hidden\" role=\"region\" aria-label=\"New Slideshow\" data-height=\"662\" data-width=\"2048\">\n    <div id=\"metaslider_container_301\">\n        <div id=\"metaslider_301\">\n            <ul class='slides'>\n                <li style=\"display: block; width: 100%;\" class=\"slide-760 ms-image \" aria-roledescription=\"slide\" data-date=\"2023-12-07 23:01:45\" data-filename=\"Logo_tactil_2x.jpg\" data-slide-type=\"image\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"662\" src=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x.jpg\" class=\"slider-301 slide-760 msDefaultImage\" alt=\"\" rel=\"\" title=\"Logo_tactil_2x\" srcset=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x.jpg 2048w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x-300x97.jpg 300w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x-1024x331.jpg 1024w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x-768x248.jpg 768w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x-1536x497.jpg 1536w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x-1080x349.jpg 1080w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x-973x315.jpg 973w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x-508x164.jpg 508w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/Logo_tactil_2x-1320x427.jpg 1320w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/li>\n            <\/ul>\n        <\/div>\n        \n    <\/div>\n<\/div><\/div>\n\n\n\n<p>L\u2019identit\u00e9 visuelle \u00e9tablie une repr\u00e9sentation synth\u00e9tique constituant un univers graphique reconnaissable et singulier. Le travail du designer consiste \u00e0 trouver les signes (formes, couleurs&#8230;) \u00e0 m\u00eame d\u2019orienter la perception du public suivant les objectifs de la marque. Au c\u0153ur de cette approche se trouve le logotype. Ce dernier est accompagn\u00e9 de r\u00e8gles d\u2019utilisations permettant une repr\u00e9sentation homog\u00e8ne quel que soit le support o\u00f9 le proc\u00e9d\u00e9 de reproduction. Cette charte graphique sera plus ou moins \u00e9tendue selon la politique d\u2019image que l\u2019on souhaite mettre en \u0153uvre (papeterie, v\u00e9hicules, v\u00eatements de travail, enseignes, etc.).<\/p>\n\n\n\n<p>Confiez moi votre image de marque, j\u2019y mettrais toute ma sensibilit\u00e9 et mon savoir-faire.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Illustration &amp; infographie<\/h2>\n\n\n\n<div class=\"alignwide\"><div id=\"metaslider-id-762\" style=\"max-width: 1023px;\" class=\"ml-slider-3-108-0 metaslider metaslider-flex metaslider-762 ml-slider has-dots-nav ms-theme-default\" role=\"region\" aria-label=\"Nouveau diaporama\" data-height=\"367\" data-width=\"1023\">\n    <div id=\"metaslider_container_762\">\n        <div id=\"metaslider_762\">\n            <ul class='slides'>\n                <li style=\"display: block; width: 100%;\" class=\"slide-764 ms-image \" aria-roledescription=\"slide\" data-date=\"2023-12-07 23:09:12\" data-filename=\"illustration.jpg\" data-slide-type=\"image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"331\" src=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/illustration.jpg\" class=\"slider-762 slide-764 msDefaultImage\" alt=\"\" rel=\"\" title=\"illustration\" srcset=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/illustration.jpg 1024w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/illustration-300x97.jpg 300w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/illustration-768x248.jpg 768w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/illustration-973x315.jpg 973w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2023\/12\/illustration-508x164.jpg 508w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/li>\n            <\/ul>\n        <\/div>\n        \n    <\/div>\n<\/div><\/div>\n\n\n\n<p>L\u2019illustration de presse focalise avec humour un aspect d\u2019un sujet pour inviter le lecteur \u00e0 rentrer dans l\u2019article. J\u2019ai pratiqu\u00e9 cet art r\u00e9guli\u00e8rement en illustrant la rubrique \u00ab&nbsp;soci\u00e9t\u00e9&nbsp;\u00bb d\u2019un magazine.<\/p>\n\n\n\n<p>Le sens du dessin est aussi tr\u00e8s utile pour la r\u00e9alisation d\u2019infographies, vision compacte des faits, mixant diagrammes et illustrations. Je pratique toujours r\u00e9guli\u00e8rement cet exercice.<\/p>\n\n\n\n<p>Aussi longtemps qu\u2019un dessin vaudra mieux qu\u2019un long discours, il reste l\u2019outil indispensable pour produire et \u00e9valuer toutes sortes d\u2019id\u00e9es : tester une maquette sous forme de crayonn\u00e9, \u00e9tablir des indications pour un photographe, etc.<\/p>\n\n\n\n<p>Qui veut dessiner doit savoir observer. Cette facult\u00e9 est transversale dans mon travail.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512.png\" alt=\"\" class=\"wp-image-338\" style=\"width:250px\" srcset=\"https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512.png 512w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512-150x150.png 150w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512-300x300.png 300w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512-88x88.png 88w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512-508x508.png 508w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512-270x270.png 270w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512-192x192.png 192w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512-180x180.png 180w, https:\/\/tactil.org\/work\/wp-content\/uploads\/2018\/11\/cropped-tactilDesign512-32x32.png 32w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure>\n<\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Fort d&rsquo;une longue exp\u00e9rience dans le domaine du graphisme, je con\u00e7ois et r\u00e9alise des supports de communication. La pratique de mon m\u00e9tier m\u2019a permis d\u2019appr\u00e9hender de nombreux formats&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"<!-- wp:columns -->\n<div class=\"wp-block-columns\"><!-- wp:column {\"width\":\"100%\"} -->\n<div class=\"wp-block-column\" style=\"flex-basis:100%\"><!-- wp:group {\"align\":\"full\",\"layout\":{\"type\":\"constrained\"}} -->\n<div class=\"wp-block-group alignfull\"><!-- wp:columns -->\n<div class=\"wp-block-columns\"><!-- wp:column -->\n<div class=\"wp-block-column\"><!-- wp:metaslider\/slider {\"slideshowId\":771,\"containerClass\":\"HeaderTactil\"} -->\n<div class=\"alignnormal\">[metaslider id=771 cssclass=\"HeaderTactil\"]<\/div>\n<!-- \/wp:metaslider\/slider --><\/div>\n<!-- \/wp:column --><\/div>\n<!-- \/wp:columns --><\/div>\n<!-- \/wp:group --><\/div>\n<!-- \/wp:column --><\/div>\n<!-- \/wp:columns -->\n\n<!-- wp:paragraph -->\n<p>Fort d'une longue exp\u00e9rience dans le domaine du graphisme, je con\u00e7ois et r\u00e9alise des supports de communication.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>La pratique de mon m\u00e9tier m\u2019a permis d\u2019appr\u00e9hender de nombreux formats et publics (de la note interne aux invitations de prestige, en passant par l\u2019\u00e9dition de livres et de revues ; ainsi que la r\u00e9alisation d'annonces presse, de banni\u00e8res et de sites internet); tout en multipliant les interlocuteurs : PME, Associations ou F\u00e9d\u00e9rations, Groupe industriel...<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Autonome et rigoureux, je suis pleinement op\u00e9rationnel pour prendre en charge le graphisme et le d\u00e9veloppement technique des projets les plus divers. Ind\u00e9pendant, je propose des prestations compl\u00e8tes restant l'interlocuteur unique de mes clients, mais peux aussi, intervenir ponctuellement dans des organisations constitu\u00e9es.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:spacer {\"height\":\"53px\"} -->\n<div style=\"height:53px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<!-- \/wp:spacer -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Publications Print &amp; Web<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:metaslider\/slider {\"slideshowId\":302,\"stretch\":\"wide\"} -->\n<div class=\"alignwide\">[metaslider id=302 cssclass=\"\"]<\/div>\n<!-- \/wp:metaslider\/slider -->\n\n<!-- wp:paragraph -->\n<p><strong>L'IMPRIM\u00c9 : <\/strong>une r\u00e9alit\u00e9 quotidienne que la d\u00e9mat\u00e9rialisation ne remplace pas. Mes d\u00e9buts dans la presse d'entreprise ont&nbsp; d\u00e9velopp\u00e9 mon go\u00fbt d'animer une publication et de collaborer avec les r\u00e9dacteurs, les illustrateurs et les photographes et de faire vivre un support dans le temps. J'ai eu l'occasion d'investir diff\u00e9rents champs : plaquettes institutionnelles - livret d'accueil - ouvrages de r\u00e9f\u00e9rence - cartons d'invitations - encarts publicitaires, etc.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>L'INTERACTIF :<\/strong> avant 1995, on parlait CD Rom Interactif avec Director. Mon premier book sur internet date de <a href=\"https:\/\/www.tactil.org\/RECUP_PERSO_CLUB\/book\/\">1997<\/a>.<br>Au si\u00e8cle dernier, il fallait \u00eatre un strat\u00e8ge de la m\u00e9moire cache, un expert en M\u00e9taTag...&nbsp; Passons sur les errements du format Flash, tu\u00e9 par le monde applicatif des Smartphones (RIP le <a href=\"https:\/\/tactil.org\/bookFlash.html\">Book Flash<\/a>).<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Internet est maintenant partout. L'information est un flux. En \u00e9volution constante les supports \u00e9lectroniques ont adopt\u00e9 diff\u00e9rentes technologies. Le pdf pourrait devenir universel pour garantir l'int\u00e9grit\u00e9 des contenus. Aujourd'hui pour publier sur le web il faut choisir les bons outils, ne pas r\u00e9inventer la roue et apporter des r\u00e9ponses dimensionn\u00e9es. Il convient d'utiliser des CMS plus ou moins sp\u00e9cialis\u00e9s qui peuvent r\u00e9pondre aux probl\u00e9matiques les plus diverses...<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:spacer {\"height\":\"59px\"} -->\n<div style=\"height:59px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<!-- \/wp:spacer -->\n\n<!-- wp:heading {\"style\":{\"typography\":{\"fontStyle\":\"normal\",\"fontWeight\":\"600\"}}} -->\n<h2 class=\"wp-block-heading\" style=\"font-style:normal;font-weight:600\">Identit\u00e9 visuelle<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:metaslider\/slider {\"slideshowId\":301,\"stretch\":\"wide\"} -->\n<div class=\"alignwide\">[metaslider id=301 cssclass=\"\"]<\/div>\n<!-- \/wp:metaslider\/slider -->\n\n<!-- wp:paragraph -->\n<p>L\u2019identit\u00e9 visuelle \u00e9tablie une repr\u00e9sentation synth\u00e9tique constituant un univers graphique reconnaissable et singulier. Le travail du designer consiste \u00e0 trouver les signes (formes, couleurs...) \u00e0 m\u00eame d\u2019orienter la perception du public suivant les objectifs de la marque. Au c\u0153ur de cette approche se trouve le logotype. Ce dernier est accompagn\u00e9 de r\u00e8gles d\u2019utilisations permettant une repr\u00e9sentation homog\u00e8ne quel que soit le support o\u00f9 le proc\u00e9d\u00e9 de reproduction. Cette charte graphique sera plus ou moins \u00e9tendue selon la politique d\u2019image que l\u2019on souhaite mettre en \u0153uvre (papeterie, v\u00e9hicules, v\u00eatements de travail, enseignes, etc.).<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Confiez moi votre image de marque, j\u2019y mettrais toute ma sensibilit\u00e9 et mon savoir-faire.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:spacer -->\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<!-- \/wp:spacer -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Illustration &amp; infographie<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:metaslider\/slider {\"slideshowId\":762,\"stretch\":\"wide\"} -->\n<div class=\"alignwide\">[metaslider id=762 cssclass=\"\"]<\/div>\n<!-- \/wp:metaslider\/slider -->\n\n<!-- wp:paragraph -->\n<p>L\u2019illustration de presse focalise avec humour un aspect d\u2019un sujet pour inviter le lecteur \u00e0 rentrer dans l\u2019article. J\u2019ai pratiqu\u00e9 cet art r\u00e9guli\u00e8rement en illustrant la rubrique \u00ab&nbsp;soci\u00e9t\u00e9&nbsp;\u00bb d\u2019un magazine.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Le sens du dessin est aussi tr\u00e8s utile pour la r\u00e9alisation d\u2019infographies, vision compacte des faits, mixant diagrammes et illustrations. Je pratique toujours r\u00e9guli\u00e8rement cet exercice.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Aussi longtemps qu\u2019un dessin vaudra mieux qu\u2019un long discours, il reste l\u2019outil indispensable pour produire et \u00e9valuer toutes sortes d\u2019id\u00e9es : tester une maquette sous forme de crayonn\u00e9, \u00e9tablir des indications pour un photographe, etc.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Qui veut dessiner doit savoir observer. 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